The Smartest Way to Use Blogging to Grow Your YouTube Channel
Let’s face it—YouTube is no longer a game of luck. If you want your channel to grow consistently, every part of your strategy needs to be intentional… including your blog. Most creators think blogging is outdated. But what if I told you it’s actually the secret weapon top YouTubers use to build their channel authority, get more views, and grow subscribers faster—with less work?
In this guide, I’ll break down the step-by-step blogging strategy that fuels YouTube growth. Whether you’re a small business owner using video content or a full-time YouTube creator trying to break into the algorithm, keep reading—this post could change everything.
Why Blogging + YouTube Is the Most Powerful Growth Combo
YouTube is searchable, but it’s not exactly SEO-friendly—for new creators, that is. While most viewers find you through search or suggested videos, your content only lives on YouTube. That’s where blogging comes in.
When you combine a blog with your channel, you create:
- More discovery channels (Google search traffic + YouTube views)
- Higher authority with both algorithms (Google sees your site; YouTube sees backlinks)
- Content that works both ways—write once, repurpose twice
According to Semrush, 70% of marketers say blogging increases brand visibility. The same logic applies to creators. A blog connected to your YouTube channel makes you look more professional, legitimate, and trustworthy. And Google loves that.
The 5-Step System to Grow Your Channel Using Blogging
Let’s dive into the system successful YouTube creators are using to grow their subscriber base dramatically—by writing smarter blogs, not more.
Step 1: Use Keyword Research to Find Overlooked Blog + Video Topics
Start by finding search keywords with low competition and high intent that match your niche. Look for long-tail keywords like:
- “How to use blog to grow YouTube channel”
- “Repurposing blog content for videos”
- “YouTube keyword research for beginners”
Use tools like Ahrefs, Ubersuggest, or Semrush to find terms with:
- Volume: 100–1,000 monthly searches
- Difficulty: Under 30 KD (easy to rank)
- Intent: Informational terms that reflect your audience’s problems
Once you find a good primary keyword that matches your YouTube topic, base your entire blog post around it. This will send traffic to your blog, where you lead visitors to your YouTube channel.
Step 2: Create a Blog Post That Solves a Real Problem—Then Embed Your Video
Don’t just write fluff. Your blog post should solve something specific that your typical viewer would type into Google or YouTube.
Include:
- Clear headlines (H2s and H3s) that break down your key sections
- Embedded YouTube video right after the intro to boost play rate
- Call to action to watch the full video and subscribe
This content bridge connects your blog reader to your YouTube video naturally. Readers who found you through Google get introduced to your channel—it’s like free traffic fuel.
Step 3: Build a Content Cluster Around Your Channel’s Main Topic
Don’t stop at one post. Build 5–10 blogs all based around specific questions related to your niche. This signals to Google and YouTube that you’re an expert and authority.
Example cluster for a tech-focused channel:
- “YouTube SEO for tech creators”
- “Best keyword strategy to grow tech channels”
- “How content clusters boost YouTube subscribers”
Link all secondary posts back to your main “pillar” blog. This creates an internal linking structure that boosts your rank on Google while guiding readers through your content ecosystem. It’s what experts call the pillar-cluster strategy, and it works brilliantly.
Step 4: Add CTAs That Drive Blog Readers to Become Subscribers
Your blog should never be a dead end. You should always include:
- Inline CTAs: “Watch the full video to learn more”
- Sidebar CTAs: “Subscribe to our YouTube for weekly tips”
- End-of-post CTAs: Directing readers to playlists or your homepage
Pro tip: Add a free download that requires an email. That way, you collect leads and build trust with your audience—even if they don’t subscribe right away.
Step 5: Track Blog-to-YouTube Traffic and Optimize Monthly
Use Google Analytics + YouTube Studio to track:
- Traffic from your blog posts to your YouTube page
- Watch time and engagement from visitors referred by blog
- Keyword rankings for your blog—you can improve ones stuck on page two
Review monthly and update your blog content by adding more keywords, case studies, or even rewriting underperforming posts. It’s a living strategy, not a set-it-and-forget-it hack.
Why Most Blogs Fail—and How to Make Yours Work Smarter
Here’s the sad truth: 80% of business blogs fail in under 18 months (source: Orbit Media). Why?
- Random topics with no SEO strategy
- Poor writing or inconsistent posting
- No link-building or technical SEO
- Lack of promotion—writing, but never sharing
The good news? You don’t have to be a pro writer to fix this. You just need a smart system—and the right tools. That’s exactly what Blog Automation Empire gives you.
Want to Automate This Entire Process?
If this sounds like a lot of work, you’re not wrong. Researching keywords, formatting blog posts, publishing weekly, optimizing the SEO… it adds up.
That’s why we created BlogAutomationEmpire.com. It’s the all-in-one solution that automates keyword targeting, post creation, formatting, and SEO optimization—so your blog feeds your YouTube growth on autopilot.
With Blog Automation Empire, you can:
- Get SEO-optimized blog posts written and scheduled for you
- Link each blog to your YouTube videos easily
- Build engagement through content clusters and CTAs
- Track traffic from blog to video effortlessly
It’s the shortcut top channels wish they had when starting out. Don’t blog harder—blog smarter.
Frequently Asked Questions
Can blogging really help grow a YouTube channel?
Absolutely. Blog content brings in search traffic from Google, boosts your domain authority, and creates more ways for viewers to discover your videos. It also shows YouTube’s algorithm that you’re an authority on your topic.
How fast will I see results from writing blog posts?
Most creators start seeing blog-driven traffic within 90 days if they publish strategically and consistently. The key is to stick with it and build evergreen content.
What if I’m not a good writer?
You don’t need to be. Tools like BlogAutomationEmpire.com handle the writing, formatting, SEO, and even posting—so all you have to do is link the blog posts to your YouTube videos.
What’s a “content bridge” and why is it important?
A content bridge is the connection between your blog post and your YouTube video—usually an embedded video and a CTA to watch. It helps convert passive readers into active subscribers.
How do I pick the right blog topics for my niche?
Use keyword tools like Ahrefs or Semrush to find long-tail keywords people in your niche are searching. These make perfect topics for blog posts that lead back to your videos.
Want to stop guessing and start growing your YouTube channel with real SEO power? Let BlogAutomationEmpire.com take over the heavy lifting. It’s time to automate your blog, amplify your video views, and build a channel that grows even when you’re not posting constantly.